2nd Floor, Mahalaxmi Chambers, 29 M.G Road,
Bangalore
560 001
India
(T) +91 (0)80 4259 3335
(F) n/a
Office Detail
Meritus Analytics is an analytics and Business Intelligence centre of excellence (ABICE) set up by the WPP through GroupM based out Bangalore, India.
Meritus services are focused on improving "Marketing Effectiveness” for its clients. Meritus services include marketing data management that helps in providing a view of all marketing KPIs and underlying investments; building statistical models; and dashboards for marketing decisions.
The Meritus team brings together a practice that leverages the best of domain understanding, statistical techniques and technology to provide best in class service in marketing analytics.
Contacts
Venkatesh Juloori
Partner
Sunder Muthuraman
Managing Partner
Categories
Consumer Insight
Media investment management
Technology marketing
Sub-Categories
Services
Marketing ROI, Analytics, Business Intelligence