Deeplocal is an award-winning innovation studio known for dreaming up and engineering never-before-seen marketing and product inventions and experiences that help brands tell their stories and connect with their audiences in new, unexpected ways.
Founded by Nathan Martin and two other Research Fellows in 2006 as a spinoff of the Frank-Ratchye STUDIO for Creative Inquiry, an arts and technology research laboratory at Carnegie Mellon University, Deeplocal has become well-known for creatively solving clients’ business challenges and authentically capturing people’s attention and imagination with custom inventions that are often world’s firsts—including socks that pause your TV for Netflix and a robot that prints messages on the streets of the Tour de France for Nike.
Deeplocal employs more than 50 people with diverse skill sets, including robotics, hardware development, electrical engineering, software development, industrial design, strategy, and creative. The team does the vast majority of production in-house, so they are able to efficiently ideate, prototype, build and launch ideas that are visually
stunning and meet their clients’ strategic marketing goals.
In the last decade, through their work with some of the world’s biggest and most celebrated brands—including Google, Netflix, Airbnb, Inc., Lyft, American Eagle Outfitters, and National Geographic Channel—they have earned numerous coveted advertising awards, including The One Club’s “Best of the Decade,” AdAge Creativity Innovator of the Year, and a Cannes Cyber Grand Prix. Deeplocal’s work has been featured in Fast Company, Wired, The New York Times, USA Today, Good Morning America, Gizmodo, Engadget, Forbes, and many more publications.