101 Avenue of the Americas
(T) +1 646 205 1155
Blue State Digital is a digital agency and tech shop that advises some of the world’s leading brands, campaigns, advocacy groups, nonprofits, and cultural institutions on how they can inspire and mobilize supporters to reach meaningful goals — whether that’s raising money, winning an election, growing a fanbase, or building lasting brand value through authentic relationships.
We offer a full range of digital agency services, from websites and mobile apps to email, social, and paid media campaigns. On the tech side, we offer our proprietary software, the BSD Tools, the most effective and intuitive platform for organizing, engaging, and activating online Since our founding in 2004, we’ve raised $1.7 billion dollars in direct contributions from over 26 million people and driven millions of online actions that benefit our clients’ brands and bottom lines.
BSD is often best known for its involvement in Barack Obama’s presidential campaign. In 2008 and 2012, BSD co-founder Joe Rospars served as the Chief Digital Strategist for Obama for America. Powered by the BSD Tools, OFA raised more than $500 million online, mobilized millions of volunteers, and built an unprecedented community of 13 million individual supporters that helped propel President Obama into office. In 2012, the team raised $690 million and helped deliver 332 electoral votes on Election Day.
Clients include Google, Sierra Club, NAACP, Partners in Health, Heifer, Ford Motor Company, Royal Albert Hall, The Tate, National History Museum of London, American Hospital Association, Council of Foreign Relations, and the Labour Party.
Branding & identity
Direct, digital, promotion & relationship marketing
Public relations & public affairs
Analytics + Optimization
Branding + Positioning
Content Strategy + Creation
CSR + Cause Marketing
Digital Strategy + Planning
Email + Digital Communications
Social Media Management
UX + Visual Design
Websites & Products