Big Idea Group helps corporations identify innovation opportunities, create new products and services, and guide innovations through development.
BIG creates targeted online panels that deliver actionable customer insights in a flexible and extremely affordable format. Panels run as long as you need them – from one week to one year. In addition, we deliver fresh innovations through our network of 13,000 creative problem-solvers. Finally, we help execute innovations through a variety of programs, including consumer reviews.
BIG has successfully delivered results to a variety of clients including food and beverage, cosmetics, electronics, office supply, business services, medical, communications, entertainment, apparel, financial services and more.