Campaign: Building For America’s Bravest
WPP companies: Ogilvy & Mather and OgilvyOne in New York and Chicago
Client: Stephen Siller Tunnel to Towers Foundation

Returning veterans often don’t have a suitable home to come back to. This campaign raised awareness of the work of Building for America’s Bravest, an initiative to build custom-designed homes for catastrophically-injured veterans.

Result:

$700,000 raised.

Building For America’s Bravest campaign Building For America’s Bravest campaign Building For America’s Bravest campaign Building For America’s Bravest campaign

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