Campaigns

Advocacy and Public Relations

Today’s media landscape would have been almost unimaginable five years ago. The volume and speed of information has exploded and the lines between authorities, journalists, activists and the public are disappearing. WPP helps public bodies to navigate the complex new media landscape so that the right messages reach the right audiences at the right time. We help governments to respond quickly and effectively to crises and issues, as well as running long-term campaigns to change public behaviours and attitudes.