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Penny Machines

Cherries
oil on canvas
22 x 20 in
1981

Penny Machines
oil on canvas
23¾ x 29¾ in
1961

Stack of Books
oil on canvas
30 x 24 in
n.d.

Seven Suckers
oil on canvas
19 x 23 in
1970

Twin Jackpots
oil on canvas
30 x 46 in
1962

Ties
oil on canvas
20 x 26 in
1980

Cake Slices
oil on canvas
20 x 16 in
n.d.

ghg

Report by Lynn O’Connor Vos (below)
President and chief executive

Lynn O’Connor Vos

2009 was an impressive year of solid growth for grey healthcare group (ghg). Despite global economic upheaval and significant challenges in the healthcare industry, ghg strengthened its position, diversified the client mix, and won significant new business from both new and existing clients. ghg is well placed to lead the industry with its fully integrated multimedia approach to healthcare marketing.

Our new positioning, health spoken here reflects the most significant trend today – the mass consumerization of health. Consumers are seeking healthcare information online at a rapid pace, sharing, engaging and ultimately driving their own health decisions. Our mission is to capitalize on this trend by creating high impact campaigns that inform doctors and motivate patients to make better decisions to improve health. We are equally dedicated to speaking about health brands to medical professionals in new ways, to deliver meaningful engagement and brand differentiation.

With this vision in mind, ghg saw dramatic double-digit growth in the US, adding new clients and talent all fueled by organic growth and new business wins from Colgate, Forest, Johnson & Johnson and Novartis. We expanded our relationship with several clients, partnering with them to pioneer solutions that meet today’s demands, to replace old models of physician and patient interaction with new media and digital solutions.

  • ghg’s specialty companies all had an outstanding year, experiencing considerable double-digit growth. We expanded our oncology business in medical education and advertising with Vogel-Farina and Darwin Grey; WG Consulting has sustained tremendous growth in the area of access and reimbursement consulting; and OnCall launched new, enhanced sales models. Osprey continued to build innovative, interactive solutions – selling and training tools for the sales force and education programs for health care providers. This business expansion reflects the high level interest in companies for access and reimbursement strategies, as well as a rethinking of the traditional sales and marketing model.
  • ghg grew globally. One of the most significant wins was Boehringer Ingelheim’s Dulcolax global consumer business. We successfully launched Dulcolax Balance in the US, Germany and Korea, and are working on the launch of a new franchise extension. We also secured a new global product assignment from Novo Nordisk.
  • ghg is committed to public health initiatives. We, along with Voxiva and National Healthy Mothers, Healthy Babies Coalition (HMHB), recently launched text4baby, one of the first national mobile health programs in the US, with an unprecedented public and private partnership. Mobile health promises to be a significant growth area given the movement toward health education and the fact that only 50% of the US population with chronic health problems has internet access – but almost 90% have cell phones.
  • Finally, ghg garnered industry recognition receiving numerous accolades and awards for work created on behalf of clients including Astellas, Boehringer Ingelheim, Essilor, Helen Keller National Center for Deaf-Blind Youth and Adults, Multiple Myeloma Research Foundation and Novartis.

At ghg, to build on our own success in 2010, we’re ready to move our clients forward by helping them ‘speak health’ fluently to every audience that matters.

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