B to D Group

Addison

Addison consolidated its position as Europe’s leading corporate communications agency with clear progress in a number of areas. Investment in digital capabilities reflected a dramatic increase in related revenue. Led by CEO Tom Robinson, the company’s international reputation for market-leading consultancy developed further with notable new business success in the UK, Continental Europe and Asia. New clients included Givaudan, Legal & General, National Grid, Temasek and Royal Wessanen. Among the honours garnered by Addison during the year were multiple awards for client work, including WPP, from the LACP and International ARC Awards; a Building Public Trust Award for client Anglo American; and the coveted Henri Sijthoff Prize in the Netherlands for client Heineken.