Development and training
WPP is a people business and we aspire to high standards of employment progression and investment in the development of our teams. We offer development opportunities to enable our people to gain new skills and advance their careers. These include performance assessment, succession planning and training. Our goal is for our people at all levels to receive regular performance appraisals.
Staff training and welfare 2003-2008 £m
Training courses are co-ordinated at operating company level. These cover all aspects of company business and creative skills. In 2008, WPP invested £42.6 million in training and wellbeing across the Group.
Executive education helps our senior talent develop creative, client and personal leadership skills. Our flagship program is Maestro: Orchestrating Client Value – a five-day course aimed at strengthening the ability of our most senior client leaders to be valued and trusted advisers to their clients, colleagues and teams. Since the program’s inception in 2003, it has reached more than 1,500 participants in 15 countries and involved 65 WPP companies.
In 2008, WPP formally launched its own ‘Mini MBA’ program, designed to build functional knowledge and abilities. It combines online tutorials and simulations with instructor-led classroom training. Business disciplines covered are commercial acumen, strategy, marketing, people and organizational development, creating client value and working across cultures.
Training and professional development opportunities are provided at both the parent and operating company levels, which together reach several thousand people in the Group.