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In the news
In the news
A collection of media interviews, features and articles by WPP people.
WPP's Annual Report & Accounts wins again
For the second time in 3 years, WPP's Annual Report & Accounts wins the Business award at Accountancy Age's 2007 Awards
India: A Jewel in WPP's Crown
(pdf)
WPP Country Manager Ranjan Kapur explains what WPP is doing to maintain its position in one of the world's most dynamic markets – India. From WPP's global
WIRE
newspaper
The Advertising and Marketing Services Industry
(pdf)
Sir Martin Sorrell on the health of the advertising and marketing services industry from the bust of 2000 to today and its long-term prospects. From WPP's Annual Report & Accounts 2004
WPP at Twenty
(pdf)
Campaign
magazine marked WPP's 20th anniversary with a major interview with WPP CEO Sir Martin Sorrell in which he discusses the Group's inception, growth and future
Who's Going to Sit at the Client's Top Table?
(pdf)
Jeremy Bullmore makes some predictions on the future of integrated communications in this article for
Admap
. Reproduced with permission
On Corporate Leadership
(external link)
WPP's CEO talks to
Cantos
about leadership, the role of the CEO, corporate image and responsibility, the pressures of outsourcing and off-shoring, and other business issues.
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Related information
Books on marketing by WPP professionals
Marketing hot topics
Marketing in China
Health, Fast Food and Obesity