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How we behave
WPP Corporate Social Responsibility Report 2006
Full Report [pdf]
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Sections
Cover
Contents
Introduction
Who we are
Our CR Report at a glance
From our CEO
Our significant CR issue
What we think
Greenprint
Social marketing
The impact of our work
CR in our client work
Samsung
Shell
Norfolk Southern Corporation
BQ
GlaxoSmithKline
Tanqueray
China Mobile
Honda Civic
Christian Aid
Virgin Trains
CR research by WPP companies
Green Brands survey
ReputationZ
Social marketing
Safefood
TRIEC
Ministerie van de Vlaamse Gemeenschap
Cause-related marketing and sponsorship
Kleine Wunder
Singapore Prison Services
The HSBC Solidarity Institute
Dove
Marketing standards
Involvement in industry groups
Performance in 2006
Compliance with standards
Privacy and research ethics
Applying privacy standards
Privacy and research ethics
Public affairs
Employment
Diversity and inclusion
Diversity performance
Improving diversity and inclusion
Diversity at Ogilvy New York
Diversity pilot study
Helping clients with diversity
Employment infringements
Development and training
Training at MindShare North America
Sharing skills across the Group
Remuneration and share ownership
Communication
Employee surveys
Grey Australia employee survey
Health and wellbeing
Accreditations and awards
Environment
Energy and climate change
WPPs carbon neutral strategy
Energy reduction targets
Paper use
Recycling
Environmental pro bono work
Greening our offices
More London building
Our supply chain
Our approach to supply chainCRmanagement
The questions we ask suppliers
Supplier diversity
CR management
Corporate Responsibility Committee
Stakeholder engagement
Lobbying and political donations
Corporate governance
Business ethics
Code of Conduct
CR Policy
Social investment
Charity donations
Parent company activity
WPP and Sanyang village
WPP and the World Economic Forum
SOS and Live Earth
Global Health Initiative
Employee volunteering
Pro bono campaigns
Global Media AIDS Initiative
Youth Leadership Institute
UN Millennium Development Goals
WWF
Anorexi Bulimi Kontakt
Save the Children
Mamazone
The Parkinsons Disease Society
World Burn Foundation
Traidcraft
Debra-Austria
Japan Down Syndrome Network
Outward Bound
Ad Council and US Army
Heart Children
Retina SA
Touch Community Services
Multiple Sclerosis Association
Landmarks Illinois
UNAIDS
Meals on Wheels
The Central Park Conservancy
In summary
About this Report
Contact points
Our companies and associates
Back Cover
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