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Our companies possess great intellectual and creative ability. We share this resource with charities and other organisations around the world through our pro bono work - creative work done for free or at minimal cost. This is worth much more than an equivalent cash donation. By applying our advertising, marketing, PR, design and research skills we help charities gain a higher profile, attract funding and new members, and reach more people with their campaign messages.
In 2006, our social investment was worth £24.9 million ($45.9 million). This is equivalent to 0.42% of our total revenue and 3.7% of reported profit before tax.
This Report features examples of work done for charities on a pro bono basis. These include campaigns to support the UN Millennium Development Goals to eliminate poverty and to raise awareness for conservation organisation WWF.
Read more (pdf)
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