Welcome to e.wire, WPP's public monthly round-up of news and initiatives from across our worldwide network. WPP people can also access the full version on the Group intranet. If you can't see this news bulletin properly, you can also view it here

News Highlights

WPP WPPED Cream Awards announced

The very best work from WPP companies is recognized in the annual WPPED Cream Awards. Led by WPP's worldwide creative head, John O'Keeffe, the Awards identify the best work produced in the last year across eight categories. The work is published online to showcase the Group's talents to clients and beyond.

For more to go to www.wppedcream.com.

BKSH & Associates and Timmons & Company announce merger

Prominent DC lobbying firms, BKSH & Associates Worldwide and Timmons and Company have merged to form Prime Policy Group (www.prime-policy.com).

With a 34 year history in the corporate counsel and public policy business, these two government relations firms come together to create a single leading bi-partisan firm that will offer a team-oriented approach to strategic thinking and execution, built on a distinguished record of delivering results for clients - in Washington and around the globe.

Prime Policy Group leadership includes Chairman, Charlie Black, President and CEO, Scott Pastrick, Vice Chairman, Larry Harlow, and Executive Vice President, Marty Paone.

JWT and Ogilvy dominate Asia Spikes winners list

At the Spikes Asia awards JWT scooped Network of the Year having taken three Grand Prix prizes. JWT India won two Grand Prix, JWT Shanghai won a Grand Prix and the craft category (in which no Grand Prix was awarded), and JWT Singapore won a Grand Prix. Ogilvy & Mather Bangkok was named Agency of the Year and won a Grand Prix.

New Offers

Wing Rebranding

Wing (formerly Winglatino) has a new name, logo and website (www.insidewing.com). The leading full-service marketing communications agency is focused on the intersection of the U.S. Hispanic, Latin American and general markets. Wing's clients include P&G and Goya. Part of WPP's Grey Group, Wing is headquartered in New York with an office in Miami.

141 Design opens doors in India

To cater to client needs in Asia, Bates has set up 141 Design, based in Kolkata. The unit is headed up by Anurag Hira, Executive Creative Director, and Thomas Lai, Design Director. Currently, 141 Design's client list includes top conglomerates in India such as ITC, ABP (Publishing House), Centuryply (ply boards), JayTea and Apollo Hospitals.

New Business

MediaCom Russia wins Electronic Arts and Rosneft

FITCHLive London wins Bayer, Cisco Systems, General Motors and Microsoft

Grey NY wins Diageo: Don Julio

Mediacom wins Merlin Entertainment

Winners, Movers & Shakers

MediaCom named M&M Media Agency of the Year

FITCHLive London wins Best Conference Award at the leading industry Event awards for Stream, WPP's digital 'unconference' digital event

New Business Enquiries

Are you looking for an advertising or marketing services partner? WPP can help point you in the right direction - find out how.

WPP Reading Room

Find the latest and best published thinking from Group professionals in WPP's new Reading Room: groundbreaking books, new research, top blogs and online bookshop.

Some recent features include:

New book by Bridge Worldwide's Bob Gilbreath: The Next Evolution of Marketing: Connect with your Customers by Marketing with Meaning
Ogilvy's Kunal Sinha & Sophie Su lend their perspective on Emerging from the Downturn in China
Retailing In The Recession: Playbook #2 - The Sky Did Not Fall, brought to you by The Store-WPP
Millward Brown ask: Should My Advertising Stimulate An Emotional Response?
Nic Hall and Poonam Kumar of TNS uncover consumer coping stretegies whilst Preparing For The Upturn

The New Face of Work

By JWT

Business culture is being upended by the global financial crisis, advancements in technology and a generational shift in workplace attitudes.

In this month's trendletter, The New Face of Work, JWT examine this shift and look at how trends including the rise of mobile and freelance workers, the growing influence of the Millennial mind-set and the adoption of Enterprise 2.0 tools will translate into an office culture that's a marked contrast to what we've seen before.

Twitter and beyond

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