News highlights
- Grey Global Group appoints Jim Heekin Chairman & CEO
Grey Global Group, the parent company of Grey Worldwide and G2, has appointed James R. Heekin III Chairman and CEO as Grey begins its 90th year. He succeeds Edward H. Meyer who retired, culminating a storied 50-year career at Grey, including more than three decades as CEO.
- Grey Healthcare Group acquires Vogel-Farina
Grey Healthcare Group has acquired Vogel-Farina, a New Jersey-based strategic marketing and communications company with significant expertise in specialty Rx markets, particularly oncology. According to IMS Health, the worldwide oncology market is estimated to reach $40 to $50 billion in 2007. Contact Wendy Hauser, whauser@ghgroup.com.
- Ogilvy & Mather Asia Pacific dominated the agency honours in Media magazine's 2006 Agency of the Year Awards.
- Work in Progress: 10 Trends for 2007
Change is happening fast, and it’s getting faster all the time. The balance of economic power is shifting to the East as China and India find their stride. The December issue of JWT’s Work in Progress trendletter looks at these forces and more to identify 10 trends for 2007. Contact Julie Sonkin, Julie.sonkin@jwt.com.
- Hill & Knowlton launches Arts & Culture Sponsorship service in China
Hill & Knowlton has launched its Arts & Culture Sponsorship consultation service for corporate communications clients, providing counsel, strategic planning and management. Claudia Sun will be head of the newly launched Arts & Culture Sponsorship service. Contact Marie Weeks, marie.weeks@hillandknowlton.com.
New business
People
Awards
- JWT Shanghai wins Grand Prix, two Gold, 13 Silver, nine Bronze and two Merit awards at the inaugural China 4As Awards
- Harrison Troughton Wunderman won Gold at the EPICA awards with its Anxiety Awareness Week campaign
- Mediaedge:cia Global Solutions London won both Media Campaign of the year and Best Financial, Corporate and Utilities Campaign of the year for Xerox (Xerox Colour - It makes business sense) at the Campaign Media Awards
- Y&R Latam won a total of 19 awards at the recent Ojo de Iberoamerica Advertising Festival
- Fitch US's Motorola RED campaign won a special award for Design for a Cause in Chain Store Age's 2006 Retail Store of the Year design competition
|
Next Now: Trends for the Future
Marian Salzman of JWT Worldwide has released her latest book, Next Now: Trends for the Future. With co-author Ira Matathia, she explores how technology and globalization are shaping the near future and connects the dots between international forces and our day-to-day lives.
Celebrity Power:
Can Less be More?
Millward Brown analyse how the use of celebrities in advertising, always a popular practice, has been on the rise in recent years, with no sign of abating.
Blog Till You Drop!
Laurence- Hélène Borel of Research International London blogs enthusiastically on a wide array of topics, covering marketing, advertising, branding and of course...blogging
Visit Blog Till You Drop!
Atticus Journal
Read award-winning extracts from volume #12 of the Atticus Journal, WPP’s annual program for recognizing original published thinking on subjects of relevance to marketers everywhere.
|
|
