e.wire No. 138 - August 2010
www.wpp.com
WPP news bulletin


Welcome to e.wire, WPP's public monthly round-up of news and initiatives from across our worldwide network. WPP people can also access the full version on the Group intranet. If you can't see this news bulletin properly, you can also view it here




News Highlights



WPP Digital acquires a minority stake in Leading Smart Holdings in China

WPP Digital, the digital investment arm of WPP, acquires a minority stake in Leading Smart Holdings. The move gives WPP further inroads into China as Leading Smart owns a controlling interest in the parent company of Moment Systems, a digital advertising measurement.

ghg acquires Geoff Howe Marketing Communications, a US-based agency specialising in animal health

ghg, WPP´s global healthcare communications network, has acquired Geoff Howe Marketing Communications, Inc, a US-based agency specialising in the marketing of animal health, diet and nutrition products. In addition, ghg will acquire the European client account of Hill´s Pet Nutrition, Inc and certain associated assets from Geoff Howe´s UK and Prague-based operations. Headquartered in Kansas City, Missouri, Geoff Howe employs 48 people in the US and has two European offices in London and Prague. Clients include Bayer Healthcare, Boehringer Ingelheim, Colgate-Palmolive and Hill´s Pet Nutrition.


New Offers



STW Communications Group and Smollan Group form joint venture in Australia and New Zealand

STW Communications Group, which carries out field marketing, mystery shopping and customer auditing activities in Australia and New Zealand, has formed a joint venture with Smollan Group.

Burson-Marsteller launches Encoder in Australia

Burson-Marsteller has launched a new standalone offering, Encoder Public Relations, to the Australian market. The agency will deliver "integrated PR progams spanning all forms of online and traditional media" and will be led by Daniel Young.




New Business



O&M Guangzhou wins Leaptop Plaza.

MediaCom Australia wins Yum! restaurants.

OgilvyAction wins Coke India.

Y&R Singapore wins Singapore Navy.




Winners, Movers & Shakers



Will Galgey appointed Global CEO of The Futures Company.

Russell Howcroft appointed CEO of Y&R Brands Australia.

John Gutteridge appointed as CEO, JWT Australasia.

MediaCom appoints Alex Crowther as CEO for APAC. Former CEO, Kevin Clarke becomes CEO of GroupM Thailand.

JWT secures most Golds at AdFest.

Ogilvy & Mather named Network of the Year for 2010 at Golden Hammer Awards.




New Business Enquiries



Are you looking for an advertising or marketing services partner? WPP can help point you in the right direction - find out how.

Thinkers Corner

OgilvyOne Connected

OgilvyOne Connected

By OgilvyOne China

OgilvyOne China has launched OgilvyOne Connected, a new study that sets out to unravel and reveal the fundamental changes that social media has had on how Chinese consumers connect with each other, how trust is built and how influence and word of mouth really travels online in China.

Contact: Sarah.Guldin@ogilvy.com



Burning Question Seminar

Burning Question Seminar

By Bridge Worldwide at Cannes

Watch The Burning Question: Ask It and Transform, a marketing seminar presented by Bob Gilbreath, Chief Marketing Strategist at Bridge Worldwide and Jim Stengel, President/CEO of The Jim Stengel Company, LLC.



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